Top 5 New Year
Resolutions For Restaurateurs!

Renewing restaurant marketing strategy is often overlooked in Restaurant businesses. Replace your old traditional advertising methods with new trending restaurant marketing ideas.

Yes, good quality products/services are acknowledged by the customers and sustain in the competitive market but, we cannot rely completely on the product quality and old methods to succeed in the current competitive business scenario.

The most challenging part of the restaurant business is keeping its customer base intact, keeping them coming back to you and preventing them from finding any other alternative.

We suggest a blend of modern and traditional tactics to grow your customer base and engagement. Let people know about your products/services.

• Build a beautiful, responsive, professional e-commerce website with all the latest functionalities, specifically designed for restaurant businesses with SEO compliance, chat-bots and easy payment options. With this, you can easily interact with your customers, receive food orders, register their feedbacks and resolve issues. People can easily find you on the internet and order food online.

• Employ a digital marketing company for running your advertisement campaigns over the internet. Along with your existing marketing method add on web marketing for more productive results. These agencies will help you target a specific audience for you, increase your brand awareness and return on investment.

Check this, 8 Tips for making your digital marketing strategy successful! and how digital marketing can boost up your business?

• Learn from your Competitors. Study the marketing methods of your competitors and well-established businesses in your sector and try to imbibe those good services or tactics in your system. As a restaurant owner, your goal must be to provide the best customer service.

You can ask our experts and we would love to help you!

Try to know about your Customers. Train your team with proper tactics, manners and welcome your customers warmly. Try to get more information about your customer's likes, dislikes, and lifestyle and note the timings of their visit. These small efforts pay off huge dividends in future and ensure customer retention.

Greeting your customers with their name, taking note of their special days, their favourite cuisine, giving them special treatment helps in building loyalty.

Suggest customers your delicacies they would enjoy, serve complimentary dessert and small token of love on special occasions, discounts/offers increases customer retention by 27%.

Design your menu items as per the customer preferences with best offers. It will help you to improve the customer experience and customer services. Customer feedback plays an important role in Restaurant industry. Have a glance at this, why feedback is important for customers arriving at your restaurant?

Keep your eyes and ears open, listen to the customer queries/issues and respond as quickly as possible, before 24 hours. Customer feedback is the major driving force to inculcate a good change in the business ecosystem.

Treat positive and negative feedbacks equally, responding to feedback and complaints immediately makes the customer feel valued and appreciated, boosting customer retention, sales and creates a positive repute in the market. Being responsive to customer grievances creates an impression that your business is more concerned about customer satisfaction than monetary gains.

Make sure you collect the customer reviews, feedback from all the sources and analyze this data to make new improved plans and policies for your business. Following these steps is reported to boost revenue generation by 6 to 10 %.

Make effective use of social media networks to build strong relationships with the customer base, enhance customer engagements and customer experience. Check here, How Customer engagement can boost up growth of your business?

People love new stuff. Re-design your menu with new recipes and innovations by your chefs. Try to add popular dishes among youngsters or Millenials in the list. This interesting trick is cost-effective, able to attract more prospects along with retaining existing customers and also projects a good impression on the new customers.

This you can plan as per your budget but, changing some ingredients in your recipes, adding some new flavour would also improve the taste. Presenting your customers with a new taste would give them a good experience and increases customer engagement.

Kick start this New Year with some healthy diet menu, including a range of healthy meals and beverages at best prices smartly, Design your menu with appealing colours and data-driven strategies to increase restaurant sales. This will motivate your customers to keep coming back for healthy meals and good times.

Your customers will become your promoters, word of mouth plays a more important role in restaurant marketing.

Analyse different types of restaurants and pick up the attributes you can add to your restaurant business. After opening a restaurant business, ensure you make prompt efforts to meet your customer requirements. Design restaurant marketing plans after analysing the market scenario.

You can ask our experts and we would love to help you!

Restaurant businesses are not easy to manage. The hustle-bustle in the restaurant adds on to the chaos in the system and environment. Avoid burdening yourself, Switch to a Restaurant management software solution to speed up and simplify your business processes.

You must invest in installing a Restaurant management system to make your business operations efficient and more productive. This automated solution will manage all the important tasks right from checking stocks availability, inventory management, keeping track of extra expenses, KOT and Table management to billing process, number of visits, discounts applicable, employee salary calculation based on performance and analyzed report generation, almost everything.

Restaurant management software solution is a cost-effective remedy to reduce your expenses on labour and management. Replacing paperwork with automation adds security and reliability in the business.

You can easily keep a record of all the customers and expenses weekly, monthly and annually. It is a profitable idea which will boost your sales and help you gain more customers because of your great services.

Develop a mobile app for your restaurant business. This will help your customers to place food orders easily, track the food deliveries and make secure payments.

You can ask our experts and we would love to help you!